Kotex is a brand that rallies women to have confidence in what defines them as a woman.
The one who is proud of who she is, and is adventurous, chasing unique experiences. The woman who pushes on despite stress and fatigue from her period.
The one who hides her pads because she’s paranoid about what people may think of her. The girl who is afraid to chase unique experiences. The woman who gives excuses so that she can be inactive during her period.
We believe in loving yourself and loving all that you are
It is about not being embarrassed about having periods, but instead accepting it as something that defines women as women. We want women to be confident of themselves, and we advocate individuals to be confident, free-spirited, unique and adventurous with their experiences.
